VLOS
Background:
Handmade and designed in Bath, VLOS creates beautiful, unique floral prints influenced by a pastel colour scheme. These prints are printed onto the fabric by a reputable fabric printing company and then handmade into original products, such as hair scrunchies.
Developments:
We used hand-drawn, delicate floral illustrations alongside contrasting typefaces to explore various layouts and color palettes. The project was initially named Flos before confirming the name VLOS.
Branding:
The chosen logo design incorporates a neutral color palette as the background, complemented by a bold, timeless primary typeface for the name. An additional artistic typeface is used to enhance the logo, along with a single glitter or star icon symbolizing Sarah’s makeup style.
